There is a better way

Hotels that join Better Hotel Bureau aren’t just “adding another form” — they’re installing a pressure-release valve that protects revenue, reputation, and staff morale. 

BHB gives guests a private, structured channel to be heard before they run to Google, OTAs, or social media. That means fewer one-star ambushes, fewer panic refunds and chargebacks, and less damage to scores that quietly drain thousands of dollars in future bookings. 

Here’s how it works: the guest scans a QR code at the hotel and submits their concern through BHB. Hotel operators immediately receive both email and text alerts so they can address the issue on the spot, bypassing the front desk and giving you first-hand, direct communication. 

Guests are asked to give the hotel a fair chance to resolve the matter privately before going public. Problems handled directly almost always cost less than a public blow-up that lives online for years — a clear win for both the hotel and the guest.